You deserve to stand out.
We develop strategic marketing solutions that inspire moments worth celebrating and experiences worth savoring.
We’re an agency committed to bringing brands to life and we’ve been doing it for over two decades. With an award-winning portfolio in brand development, website design, social media management and all aspects of digital marketing, we have powered brands like OPAL Collection, Benchmark Hospitality, Noble House Hotels & Resorts, and hundreds of clients throughout North America. We help hotel, destination, and luxury brands elevate their marketing, connect with their target audience, and attract and convert more loyal customers with our solutions.
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Our Services
brand strategy
websites
content marketing
social media marketing
photography & video
SEM + SEO
email marketing
print marketing
About Hawthorn Creative
01.
We are hospitality experts.
We know your market, your buyer, and your pain points. We have partnered with more than 200 hospitality and luxury lifestyle brands each year for over two decades.
02.
We develop strategies driven by data.
Our clients elevate their marketing, connect with more customers, and gain measurable results with our solutions.
03.
We are
storytellers.
We engage your customers through meaningful stories and content that matters to them. Our writers develop strategic content calendars and plans to hit your audience at every phase of their consideration journey.
“Our relationship with Hawthorn Creative dates back more than decade, when we first started working with them to produce our custom in-room magazine for our now 26-hotel collection. Eighteen issues later, we are still dazzled with that magazine’s design and content year after year and, in the process, have turned to Hawthorn for other content marketing work, including wedding brochures and social media management. They’re excellent storytellers.”
Susie Otazo
Director of Marketing, Opal Collection
Case Study: The Press Hotel, Portland, Maine
01.
The Challenge
The website lacked the visual identity that The Press Hotel possessed and poorly communicated its distinct, newsroom-inspired character.
As a Marriott hotel, this historic stay also struggled to attain and maintain brand equity in search results. It was forced to compete with not only OTAs, but with the Marriott brand site as well.
02.
Our Approach
Our team transformed a run-of-the-mill website into a powerful, design-focused platform that accurately reflected the hotel’s rich history and aesthetic.
Then, we launched strategic organic and paid search campaigns to make The Press Hotel’s charming accommodations front-page news in the SERPs.
03.
The Results
200% Increase in Non-Local Traffic
100% Increase in Google Ad Conversions
88% Increase in Time Spent on Site
“Our close partnership with Hawthorn has substantially increased our social media presence. We've been extremely happy with the changes, enhancements, and growth they've driven.”
Amy Landers
Executive Director, Lakes Region Tourism Association