Instagram is hands-down the #1 social media platform for millennials planning their wedding. But for too many venue marketers, Instagram remains somewhat of a mystery (or at least an “I wish I knew more”) when it comes to what really works and matters to today’s couples. In this 7-minute video, two social-savvy millennials – a recently engaged bride and a social media marketing expert – share their best advice on how to make sure your Instagram presence is hitting the right notes and taking full advantage of all that the platform offers.
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Be sure to check out this video’s companion blog post, The Secrets to Scoring Standout Social Media Marketing for Wedding Venues, which walks you through which types of social media posts work best on each platform and provides our (millennial-approved!) tips and examples on how to engage more effectively.