02 Dec Design Trend: A Different Holiday Look

According to our Creative Manager Emily Rowley, you don’t have to lean on garish green and red or a tired holly motif for your marketing needs this season.

The Trend

Ferns and evergreens, script fonts, and warm, non-traditional holiday colors are starting to creep into everything from infographics to winter weddings, and it’s recognizably wintry in look and feel.

Why We Love It

Rowley says, “This color palette is a new take on the holidays, and it’s a new creative challenge for designers to integrate it. Rather than using the common bright apple red and evergreen colors, this draws muted inspiration from the cool, silent, and still feeling of a snowy winter wonderland.”

How To Use It

Rowley sees this approach being relevant and helping your holiday marketing messages stand out from the pack, in everything from email designs to event promotion and greeting cards.

Where To Find It