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So you think luxury hotels can’t use user-generated content (UGC) because it’s not polished enough? Take some notes from the Four Seasons, Hyatt, and W Hotels.

These websites, varying in complexity, style, and industry, stood out to our designers and will influence their work moving forward. Here’s why.

We say it often: Content is a core pillar of almost every strong digital marketing strategy in the hospitality industry. Here, we recap our best content marketing insights from 2017.

Hotel websites have a few seconds to get visitors’ attention. Here are three UX design tactics trending now that make efficient and effective use of that time.